The Auction day deadline and potential for pre-auction offers and a fast-tracked process creates a sense of urgency among buyers and encourages them to act. Auction also creates the prime conditions to promote transparent buyer competition, which typically leads to a premium result.
Auction also provides certainty for you as buyers must bid on an unconditional ‘cash’ basis and the property is sold at the fall of the hammer. This avoids undesirable conditions or timeframes being dictated by buyers, while still allowing for variations to be granted.
A structured campaign will allow for ample time for buyers to conduct their due diligence and allow your salesperson to provide regular market feedback to assist you in setting the reserve price for your property. By marketing without a price, you are never limited by an asking price that is too high or too low, so you can attract a wider range of buyers.
Ben is a distinguished Auctioneer and the Training and Growth Manager at Ray White Morris & Co. He leverages his extensive knowledge and expertise gained over the past 10 years in real estate to drive success and innovation within the team. Having recently obtained his Branch Managers licence, Ben brings a heightened level of proficiency and leadership to his roles, guiding his team with a forward-thinking approach.
Renowned for his prowess in the negotiation arena, Ben has an impressive track record, having called over 500 auctions. His ability to engage and motivate buyers, coupled with his sharp analytical skills, ensures optimal outcomes at every event. Ben’s comprehensive understanding of real estate transactions and market dynamics makes him a trusted advisor to clients and a respected figure among his peers.